Ideas from Massimo Osti

Neuer Text

Ideas from Massimo Osti, the 412 page monograph published by Damiani and four years in the making, is the definitive look at one of the most influential and secretly revered names in Italian fashion history.


From graphic designer to fashion innovator

The book tells the story of the so-called «godfather of Sportswear», the man responsible for the brands Stone Island, C.P. Company and Left Hand and inventor of the industry-shifting garment dyeing technique, Raso Gommato and numerous other fabrics still in use today, 20 – 30 years on; of the intellectual designer who worked from Bologna all his life, inspired as much by the 35000 piece historical garment archive he assembled in his studio as the unique artistic and political ferment of the city throughout the '70s, '80s.

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